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Thanks, Sophie! I am seriously considering starting a Substack, but I haven’t yet figured out exactly how to do it. It seems like most people here write essay-like posts on various topics, which isn’t really something I would enjoy creating. I was thinking of maybe doing something more community-based, like an archetype prompt that people could then create something from (like a piece of art, a poem, creative writing, etc.), but I’m not sure if that would work on this platform.

If you have any suggestions for what kind of Substack posts you’d be interested in, I’d love to hear them. It sounds like you can see it all very clearly, so I’m curious what your thoughts are. 🙂

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If you wouldn’t enjoy writing then don’t do it. It’ll soon feel like a chore and you’ll grow to hate it.

You don’t have to write essays either. You can do a podcast, short form writing, and video (this isn’t available to everyone just yet, they’re beta testing it right now).

You say your business involves art, storytelling and self transformation through the heroine’s journey. These are great starting points for posts!

You could write about how you got into these, how they helped you, why you decided to focus on those for your business. What sort of art? What stories do you have to tell? What transformation have you been through? What exactly is a heroine’s journey? How can these all help your audience?

You can then talk about the benefits of each one and what impact they could have on your readers. You speak about your business quite generally, but you could use Substack to really delve deeper into more detail.

I’m so passionate about what I write about that post ideas come fairly easily. That’s not to say that writing the actual post is easy 😅. I would brainstorm a list of things you could talk about and then they are your ideas for a post.

Substack is quite forgiving I’ve found. You don’t have to post weekly, you can absolutely post monthly and still build an engaged audience.

Whatever you’d decide to do, make sure you’re passionate and motivated by it as this will keep the momentum. I’m not very passionate about Instagram right now, and that’s fine. I am really motivated by Substack and so I continue to write every week because I enjoy it and it’s not draining my energy. You do what’s right for you and your energy levels 🥰

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Thanks so much for your suggestions, Sophie. You’ve given me a lot to consider. I enjoy creative writing, but not essay writing, so that’s my main conundrum with Substack. And figuring out what belongs on my blog or newsletter and what would belong here without repeating myself is tricky. I will definitely start an idea list for all three and see if I can sort it out. It’s nice to know that monthly posting is enough, though. That actually sounds possible for me! 😊

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