I related a ton to what you said including the burnout from every piece of writing becoming a piece of marketing. Yet, I see it happening here already.
Just today I asked myself how I ended up in the neighborhood of how-to. How to grow you Substack. How to go paid. I'm sure that's all interesting, but don't we know that stuff already? Isn…
I related a ton to what you said including the burnout from every piece of writing becoming a piece of marketing. Yet, I see it happening here already.
Just today I asked myself how I ended up in the neighborhood of how-to. How to grow you Substack. How to go paid. I'm sure that's all interesting, but don't we know that stuff already? Isn't what we're craving is just to BE, to write, to connect?
The problem with the other platforms might be their algorithms and ads. The bigger problem is, we started playing their ad and algo game and stopped playing our own.
How will we be different on Substack? Will we start to play the marketing game with just a change of location, or will we truly change the game? I deeply include myself in that we.
It's a really good question. And I actually agree - we DO know already! This stuff is all transferable, as I've been shouting about in relation to Instagram for years. The fastest way to become a success on Instagram is to toil away for years on blogs beforehand lol.
It's actually this that drove me and Keeley to write the Substack Soiree - a whole conversation we had back in January about the freedom people feel to just write and share over here, and the horrible danger that we might accidentally take it away from ourselves again.
In the end, good writing and good businesses are always responsive to their audiences, but as Jen says - that doesn't mean we have to be audience-led.
It’s less about the platform and more about the people who create the culture of a platform right? We can learn, grow, creatively and in business and be a holding point for the essence of this space and integrity, then I think it will remain beautiful. Some won’t get it, maybe come in and do their bit to try change it.... hold the vision strong and the rest will drop away xx
I related a ton to what you said including the burnout from every piece of writing becoming a piece of marketing. Yet, I see it happening here already.
Just today I asked myself how I ended up in the neighborhood of how-to. How to grow you Substack. How to go paid. I'm sure that's all interesting, but don't we know that stuff already? Isn't what we're craving is just to BE, to write, to connect?
The problem with the other platforms might be their algorithms and ads. The bigger problem is, we started playing their ad and algo game and stopped playing our own.
How will we be different on Substack? Will we start to play the marketing game with just a change of location, or will we truly change the game? I deeply include myself in that we.
It's a really good question. And I actually agree - we DO know already! This stuff is all transferable, as I've been shouting about in relation to Instagram for years. The fastest way to become a success on Instagram is to toil away for years on blogs beforehand lol.
It's actually this that drove me and Keeley to write the Substack Soiree - a whole conversation we had back in January about the freedom people feel to just write and share over here, and the horrible danger that we might accidentally take it away from ourselves again.
In the end, good writing and good businesses are always responsive to their audiences, but as Jen says - that doesn't mean we have to be audience-led.
"The fastest way to become a success on Instagram is to toil away for years on blogs beforehand lol."
Oh so true! LOL!
It’s less about the platform and more about the people who create the culture of a platform right? We can learn, grow, creatively and in business and be a holding point for the essence of this space and integrity, then I think it will remain beautiful. Some won’t get it, maybe come in and do their bit to try change it.... hold the vision strong and the rest will drop away xx